University of Wisconsin-Green Bay To Launch State’s First Impact MBA Program

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The University of Wisconsin-Green Bay will start an “Impact MBA” administrated by the University’s Austin E. Cofrin School of Business from Summer 2019 that focuses on the complexities of the modern era of accelerating technology, disruptive business landscapes and growing social and environmental opportunities.

The School’s Interim Dean Mathew Dornbush says it will not be a traditional MBA program. “Most MBA programs focus on traditional business courses at a higher level. The Impact MBA is an 18-month program that prepares executives to capitalize on the complexities of the modern business environment where the rate of change is truly unprecedented. Graduates of this program will make a positive impact in their companies, communities and industries,” he adds.

The courses will be delivered using a combination of face-to-face instruction, independent work, and online course offerings. The program is designed according to the requirements specified by the Association to Advance Collegiate Schools of Business (AACSB) as well as the graduation requirements for UW-Green Bay, the University said in a press release.

Developed in partnership with regional CEOs from Northeast Wisconsin, it will be a foundational program for the Austin E. Cofrin School of Business.

“When deficiencies are found, we will work with the students to bring them up to speed and ready for success,” 

The program also features a “boot camp” component, especially meant for people from various backgrounds who do not always have a traditional business degree. Applicants to the program will have their professional and world experiences considered as qualifications to enter the program in lieu of traditional bachelor’s business degree coursework.

“If we see an applicant that has the right business experience that equates to what a student would receive in an undergraduate level course, we’re going to recognize that experience as evidence of their readiness to enter our Impact MBA program,” Dornbush says.

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“When deficiencies are found, we will work with the students to bring them up to speed and ready for success,” he adds.

Cofrin School of Business Executive in Residence, Tim Weyenberg, former Chairman and CEO of Foth & Van Dyke says, “Throughout my career, I have understood the importance of continually developing leaders throughout organizations and UW-Green Bay’s program is positioned to develop thought leaders for the entire region.”

The University of Wisconsin-Green Bay is a public institution offering undergraduate, graduate and doctoral programs to nearly 8,000 students with campus locations in Green Bay, Marinette, Manitowoc and Sheboygan (Image Source: flicker.com)

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